To celebrate the launch of its new product, Blue Retionol, Biotherm hosted an exclusive dinner and get-together overlooking the vibrant capital city of Berlin on August 16, 2022. In keeping with the brand's holistic Blue Beauty approach, Biotherm presented its latest product innovation in the field of regenerative skincare alongside campaign ambassador and actress Nilam Farooq and experienced experts, including sleep researcher Dr. Christine Blume.
Since its inception, the BIOTHERM brand has believed in using science and technology to develop cutting-edge skincare products that are good for both the skin and the planet. With a focus on the importance of sustainable cosmetics, guests were given exciting insights into Biotherm's product and brand world and were able to experience and learn about the fascination of the Blue Beauty vision in action through various event highlights. On-site, they received personalized sleep tips from the field of sleep and consciousness research and were able to enjoy the evening in an impressive ambiance with an underwater world feel.
In addition to well-known representatives of the German beauty and lifestyle press, numerous high-profile VIPs and influencers such as Vivi König, Celine Bethmann, Abigail Odoom, Mandy Bork, Charleen Weiss and Anna and Alessa Winter were also in attendance.
