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Guido Maria Kretschmer Fashion Show - AYFW 2022

At the end of September, the renowned designer Guido Maria Kretschmer presented his collection at the ABOUT YOU FASHION WEEK in Milan.

background-color:white;color:black;True to the motto 'Amsterdam City Moments,' this year's star designer's show immersed us in the flair of the Dutch metropolis. For the first time, the styles from the GMK Main, Curvy, and now also the Men's Collection were presented on an international catwalk.

background-color:white;color:black;An urban staging of Amsterdam soundscapes, bicycles, and a relaxed city walk by the models created an atmospheric environment.

background-color:white;color:black;This year too, numerous high-profile and international VIPs attended the show: Michelle Hunziker, Eva Padberg, Jennifer Knäble, Chryssanthi Kavazi, Anna Wolfers, Manuel Bortuzzo, Ignazio Moser, Marco Fantini, Cristina Marino, Tereza Vebrova and Nika Sofie.

The fashion show was rounded off with an exclusive after-show dinner and party with selected guests above the rooftops of Milan.

Date

September 2022

Implementation

  • Support with event conception and implementation
  • Guest management including red carpet, seating & media riser
  • PR & media work including interview coordination
  • On-site support

Impressions

Two models with sunglasses and fashionable clothes.
Models walk on a catwalk with lights and scaffolding.
A group of models stand next to each other on a catwalk.
Three women smile at the camera.