The year 2020 has been an exceptional situation and has presented us with unprecedented challenges. Much has changed recently – but cancer has not. Around 230.000 girls and women continue to develop cancer each year.
Corona has brought many things to a standstill, but Cancer doesn't take a break. This is why the DKMS LIFE campaign of the same name was launched. With its look good feel betterThe non-profit organization has been supporting girls and women with cancer for 25 years now through cosmetic seminars and has set itself the task of giving cancer patients back a little quality of life and normality.
Together with numerous prominent ambassadors such as Guido Maria Kretschmer, Palina Rojinski, Stefanie Giesinger, Angelina Kirsch, and many more, DKMS LIFE aims to use this campaign to give those affected courage and confidence and show them that they are not alone in these difficult times. Across many different channels, from print to digital to TV, this campaign raises awareness of an issue that must not be forgotten, even in challenging times.
