LASCANA Fashion Boat as part of Berlin Fashion Week

The Hamburg fashion company LASCANA celebrated on 5 September as part of a special fashion show on the Spree, together with LASCANA brand ambassador victoria swarovski, the opening of Berlin Fashion Week. In front of around 500 guests, including well-known VIPs and high-reach influencers such as Nazan Eckes, Angelina Kirsch, Lili Paul-Roncalli, Jorge González, Evelyn Burdecki, Alena Gerber and many more, the company presented at the »LASCANA Fashion Boat« the lingerie and nightwear trends of the coming season.

The approximately 500 invited guests experienced a fascinating fashion show, conceived by renowned creative mind Roger Sery, which took them on a journey through the diverse fashion world of LASCANA. The show spectacle was opened by multi-talented Victoria Swarovski, who also celebrated her runway debut and floated across the catwalk together with ballet dancers to the sounds of classical music. Together with other models, such as Angelina Kirsch, they presented the latest lingerie and nightwear trends in a breathtaking setting. With a special show on the catwalk, choreographed by roller skating artist Oumi Janta, LASCANA brought the event to a close, together with inline skatersinside and skateboardersinside, drew attention to the launch of their own sub-brand called »LSCN«.

After the show, the guests danced to the beats of the popular Berlin DJ duos “ALYSSA & GIA” End the evening in a relaxed atmosphere on the »LASCANA Fashion Boat«.

Customer

Program

September 2022

Implementation

  • PR and media work including interview coordination
  • Support with conception and implementation
  • On-Campus Support
  • Guest management - media acquisition
  • VIP Relations and Red Carpet

Impressions

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